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Nike, Kim Kardashian and SKIMS

CNN on MSN · 3d

Nike is in a slump. It’s hired Kim Kardashian to help

Nike is in a slump. Sales are down, its stock has lost more than a quarter of its value over the past year and its new CEO needs some help turning around the aging athletic company. Enter Kim Kardashian.

Newsweek on MSN · 2d

Nike Sees Stock Bump After Kim Kardashian Skims Deal Announced

NikeSkims is the latest joint venture between Skims and Nike brands. The goal is to reach more women in Nike's audience.

Kim Kardashian's SKIMS partners with Nike on new activewear brand NikeSKIMS

SKIMS and Nike joined forces to "disrupt the industry" and create top-notch, new activewear that works for athletes of all levels.

2don MSN

Nike is the Dow’s best performer today, after joining forces with Kim Kardashian. But celebrity collabs aren’t a guaranteed fix.

Celebrity brands are making for bigger competition to their legacy counterparts, and online influencers are shortening trend ...

2don MSN

Kim Kardashian partners with Nike on new Skims brand

Nike is partnering with Skims and introducing a new female-focused brand together with the shapewear company co-founded by Kim Kardashian.

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