The rumors were true! And you'll soon be able to buy brand-new Hot Wheels Ferraris without paying a fortune to enjoy them.

Italian carmaker Ferrari and American toymaker (they like to be called media franchise) Hot Wheels are no strangers to partnerships. Ever since Hot Wheels came about in 1968, the two have ...

Like many an automotive enthusiast, Hot Wheels were a critical part of my childhood. Now, there's a new level of excitement coming to the tiny toy car universe, because Ferrari is joining forces ...

Hot Wheels and Ferrari are gearing up to collaborate again for the first time in over a decade. Announced at the Nuremberg International Toy Fair, Mattel revealed exciting plans to release a full ...

Like many an automotive enthusiast, Hot Wheels were a critical part of my childhood. Now, there's a new level of excitement coming to the tiny toy car universe, because Ferrari is joining forces ...

January 27, 2025--(BUSINESS WIRE)--Today at the Nuremberg International Toy Fair, Mattel, Inc. (NASDAQ: MAT) announced a new Hot Wheels ® partnership with Ferrari, the legendary luxury car ...

Mattel and Ferrari team up for a new Hot Wheels collection. First product release expected this spring, with more in 2025. Get the Real Story Behind Every Major Earnings Report What Happened ...