While many customers use the terms interchangeably without thinking much of it, there are real differences between the food ...

The survey also explores the evolution of omnichannel shoppers to what ChangeUp has defined as 'Power Users' - modern grocery shoppers who have mastered both online and in-store environments.

In 1916, Piggly Wiggly became the first modern grocery store when it opened its doors in Memphis, Tennessee. Not long after, the first supermarkets emerged, reshaping how people shopped for food.