Now, Florida Attorney General James Uthmeier and America First Legal, along with law firms Boyden Gray and Lawson Huck Gonzalez, have filed a class-action lawsuit against Target, alleging the retailer "engaged in a marketing campaign targeting and sexualizing children."

Shareholder lawsuits over corporate diversity initiatives have grown more common in recent years, but they're usually filed by activist investors or political groups. This is one of the first such cases from a U.