Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could be good news for the sports ...

Founded in 1998, Athleta is a women’s activewear brand that empowers women and girls through performance-driven apparel.

Oner Active is TikTok famous — but does the activewear brand hold up to IRL workouts? One PS contributor put a selection of ...

Puma is highly dependent on wholesale, which accounts for about 75% of its sales. Wholesale sales tend to bring lower margins than sales through full-price owned channels. Puma also risks losing share ...

We no longer believe that the Hugo Boss brand possesses a moat. It operates in a competitive and fragmented premium apparel channel and faces structural headwinds to its formalwear business (25% of ...

Achieve your fitness in style with these top picks of the best workout clothes for women. Whether you like yoga, running, or training at the gym.

The range offers a complete layering system featuring jackets, ski pants, and base layers, but does it have the chops?

Sportswear brand Castore has announced the opening of its brand-new store in Manchester ’s Arndale Centre on 31 October.

Vuori opened a flagship store on London’s Regent Street, marking its second location in London and its first flagship internationally. The Southern California activewear brand opened its first London ...

Businesswoman Michele Kang made headlines in July with her $4 million donation to the United States women's rugby sevens team following the squad’s Olympic bron ...