Right this very second, in the three or four seconds it takes to read this sentence, McDonald's is selling about 200 burgers ...

Many businesses have used nostalgic marketing to create a strong connection between a product and customers' emotions. This ...

All of the McDonald's restaurants in Springfield are soon to be owned by the same man. As of Feb. 1, Mike Kasprzyk will own ...

Later that year, another set of arches rose in Reseda, becoming the first McDonald’s in the city of L.A. Other franchises soon landed in South L.A. and Westchester, but 18761 Sherman Way is the first ...

In the same year, milkshake salesman Ray Kroc opened the first McDonald’s branded franchise; Kroc eventually bought the siblings out in 1961 for $2.7m. To mark Kroc’s purchase of the McDonald brothers ...

Forty-four years after the first Black franchise owner entered the McDonald’s system, the chain selected Don Thompson, its first Black CEO, in 2012. That felt like a sign that the Golden Arches ...