As luxury brands struggle to resonate with Chinese consumers, Ralph Lauren is thriving by leaning into its American heritage and preppy core products.

Luxury international brands are focusing on exploring China's massive market by appealing to younger consumers at this year's. Many are showcasing products that blend Chinese cultural elements with ...

In an ever changing and unpredictable world, classic American design and timeless heritage have won out, judging by some ...

Our Legacy unfurled its freak flag over the next two decades. Key items today include its wry trompe l’oeil printed jeans; ...

Think you've been seeing the leopard print trend even more than usual, you'd be right. The pattern's popularity comes and ...

PXG's first apparel-only pop-up store in Scottsdale hopes to attract a high-end customer who may not even play golf.

Whether you’re lounging around the house, running errands or getting your body moving, check out our favorite athleisure from ...

Alo Yoga is entering the Latin American market with a new store slated for the first quarter of 2025 at JK Iguatemi in São ...

The U.S. coffee chain said its same-store sales in China dropped by 14% in the three months ended Sept. 29, with consumers ...

Whether you’re hitting your new workouts or running errands around the city, you’ll find your vibe in our roundup of ...

Athleisure unites trends like the Pink Pilates Princess aesthetic and Sporty Luxe, showing that you don’t have to sacrifice ...

Staying true to the preppy, casual, and cool aesthetic that is always associated with the Sporty & Rich brand, this lookbook ...