The actions of these pressure groups can influence all four aspects of the marketing mix of a business. For example: ...

OPPO Electronics Corp. is an electronics manufacturer based in Guangdong, China. Known for its smartphones, the company also makes MP3 players, portable media players, LCD-TVs, and DVD/Blu-ray players ...

Motorola Mobility was established in 2011 following the split of Motorola into two companies, with Motorola Solutions catering to the enterprise segment. Acquired soon after by Google, Motorola ...