The Martin Agency hosted Super Bowl ad directors and marketing experts to discuss why marketers should use humor year-round.

Web-services giant GoDaddy, once known for ribald Super Bowl commercials, will return to event as an advertiser after an ...

Not only does the halftime show routinely net insane ratings (it gets more eyeballs than any awards show), but with each passing year, Super Bowl commercials — which are essentially as big of a ...

When I spoke with Shayne Millington about the cheeky Super Bowl ad she was planning with Cardi B, the advertising executive was excited about the prospect of tweaking male sports fans in a way Big ...