If there's one thing we know about rebrands, it's that many consumers hate change. From the biggest branding evolutions to ...

United Airlines has undergone several logo changes since its inception in 1931. The iconic Saul Bass-designed tulip logo was introduced in 1974. Post-merger with Continental Airlines in 2010 ...

Alaska Airlines has revealed a refreshing new brand image which respects its longstanding iconography, while adopting a more modern line and hue. The rebranding is comprehensive, updating logos ...