For more than 40 years, kids have been begging their parents to take them to McDonald's. But was the first Happy Meal ...

A new holiday-themed Happy Meal is coming to McDonald's menu on Nov. 26. Each comes with two Pet Simulator toys, one to play ...

Bernstein Rein has had major clients over the years, but it’s best known for creating something a billion parents now ...

McDonald’s Japan didn’t offer any details on a release window either, and more information on the next Happy Meal toys will come in the future. The latest news from McDonald’s Japan involves ...

For a limited time, McDonald's Happy Meals will be accompanied by a lineup of different iconic Mario Kart characters in the form of collectible toys Goodbye McDonald's Halloween Boo Buckets, hello ...

But which Happy Meal toys were the best? If we had to account for all of them — such as Beanie Babies, Hot Wheels, ...

LOUIS – The McDonald’s Happy Meal has delighted children for nearly ... s Menu” that included smaller food portions and a toy. Yolanda received two prestigious awards from McDonald’s ...

Others within McDonald’s Corporation helped the Happy Meal evolve to make the toy into the staple prize for generations. Bob Bernstein also added that he doesn’t claim to have invented the ...

Fans of a certain cult classic video game may want to race over to McDonald's for their newest Happy Meal collaboration ... in the form of collectible toys. The slate of characters includes ...

I bet the only thing that could change that is a unique collab with a rare toy or collectible up for grabs. It’s that time again, as McDonald’s is partnering with Nintendo for the Mario Kart x Happy ...