When it comes to beauty advice, we know we can turn to Laura Geller. The legendary makeup artist and founder of Laura Geller ...

When it comes to choosing the perfect foundation for mature skin, the stakes are high. The right formula not only enhances ...

As time goes by, the way we approach makeup can evolve beautifully. Women over 50 have unique beauty needs and preferences ...

Paulina Porizkova, a former Estée Lauder model from the 1980s, returns as a Global Brand Ambassador at 60 years old.

The only drugstore foundations for those over 50 worth buying, according to testing, a makeup artist, and a dermatologist.

The "Bare Face Top Model" contest has been running for the last six years as a way to promote and celebrate natural beauty.

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...