The long-term deal also includes the 4th of July fireworks concert special, and a new event to be announced at a later date.

Macy's signed a new 10-year broadcasting rights deal with a popular network for its Thanksgiving Day parade special.

The Parade, which winds its way through New York City, culminating at the flagship Macy’s on 34th street, features giant balloons based ... list were Thanksgiving Day Parade, the Academy Awards ...

Macy’s signs a new rights deal with NBCUniversal, for Macy’s Thanksgiving Day Parade® and Macy’s 4th of July Fireworks® on NBC, Peacock and Telemundo, ...

The remainder of the Thanksgiving Day Parade will travel south down 6th Avenue, ending at Macy’s Herald Square. The parade will feature six new balloons, four new balloonicles, seven new floats ...

Macy’s Thanksgiving Day Parade celebrates its 99th Parade this year, a rich tradition of joy, celebration and experience, featuring a world-class lineup of iconic character balloons, fantastical ...

A larger-than-life blowup doll of Kim Kardashian wearing a bikini was erected in New York City’s Times Square this week, ...

Eventually, the Peanuts gang was everywhere. T-shirts, lunchboxes, Macy's Thanksgiving Day Parade balloons. NASA even named the two modules of the Apollo 10 spacecraft after Peanuts characters ...