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Xbox continues its push beyond consoles

Men's Journal · 24m

Xbox Boss Confirms We'll Get More Xbox Consoles

The ad campaign positions every electronic device with a screen as an Xbox, as Microsoft continues to publish its titles and launch services beyond Xbox consoles. This includes everything from Meta Quest VR headsets to Amazon Fire Sticks using Xbox Cloud Gaming.

Comicbook.com · 19h

New Xbox Campaign Confirms Microsoft’s Console Plans

In a new ad campaign, Microsoft claims that anything that can access Game Pass should be considered an Xbox now.

The Verge on MSN · 19h

Xbox continues its push beyond consoles with new ad campaign

In recent months Microsoft has been referring to this internally as “ Xbox Everywhere ,” as it increasingly looks at bringing more Xbox games to PlayStation, Switch, and other platforms and devices. Microsoft has also been using “no console required” messaging for its Xbox TV app for Samsung TVs and Amazon’s Fire TV sticks earlier this year.

Business Insider · 18h

Microsoft unveils ‘This is an Xbox’ campaign

Microsoft (MSFT) announced its new “This is an Xbox” campaign, which invites players to play with Xbox across multiple devices and

Phil Spencer, Xbox and Microsoft

Microsoft's PC-Only Games Are An "Anomaly," Says Phil Spencer

Microsoft's gaming CEO addresses the company's recent PC-centric lineup and assures players that it's not likely to repeat itself.

‘No Red Lines’ For Xbox Games On Other Platforms, Says Phil Spencer

Things are changing fast at Xbox as it continues its march toward becoming what is essentially a third party publisher…that also makes hardware.

TechRadar on MSN · 1d

Phil Spencer says Microsoft will release more Xbox games on other platforms - "I do not see sort of red lines in our portfolio that say ‘thou must not'"

Xbox boss Phil Spencer says he is pleased with Microsoft's multiplatform push Spencer says there are no "red lines" when it comes to releasing more Xbox games on other platforms Spencer thinks "the ball is moving in the right direction" Microsoft's gaming head Phil Spencer has said that there are no "red lines" regarding the release of more Xbox games on PlayStation.

1hon MSN

Xbox boss Phil Spencer says 'we’ll definitely do more consoles' as well as 'other devices' in the future but seems against a mid-generation leap like the PS5 Pro

Microsoft gaming CEO confirms the company wants to make more Xbox consoles Phil Spencer also hinted at "other devices" ...

17h

Xbox CEO Says There Will ‘Definitely’ Be Future Consoles

Although the company's new ads emphasize cloud streaming, CEO Phil Spencer tells Rolling Stone there will still be a box to ...

1hon MSN

PS5 & Xbox Series Four-Year Report Card - Next-Gen Console Watch

Welcome back to Next-Gen Console Watch! This month marks the four-year anniversary of both the PlayStation 5 and the Xbox ...

1h

‘The Is An Xbox’ Campaign Goes All-In On Its Half-Baked Philosophy

It is not exactly a mystery what Xbox is attempting to do with its current push for mass adoption of the Xbox brand and ...

Why Is There No Mid-Gen Xbox Series Upgrade? Because MS Won’t Make “Incremental Hardware” That Only Benefits Them

As any gamer who had consoles at the time will tell you, both Xbox and PlayStation owners definitely felt the difference when ...

GamesIndustry1hOpinion

Microsoft's Xbox transition moves into high gear | Opinion

It's been clear for quite a few years that Microsoft's notion of what "Xbox" actually means has evolved past physical ...

Xbox Details November 2024 Console Update

Xbox reveals new details about the November 2024 console update, including new and upgraded features for Xbox One and Xbox ...

Xbox's new marketing campaign says phones, TVs, and laptops are all Xboxes

For die-hard Xbox fans, Microsoft's latest 'This is an Xbox' campaign will likely further confuse their idea of what Xbox is ...

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