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Nestlé is suffering from a major shift in consumer behavior
Nestlé (NESAF) , which owns top brands such as KitKat, Gerber, Purina and Coffee-Mate, is suffering from a major shift in ...
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From consumer-focused to shopper-focused packaging: Nestlé realigns its Gerber brand using virtual research
"Nearly everyone knows the Gerber baby," Deborah Campbell, head of consumer and marketplace insights at Nestlé Nutrition, told attendees at The 2012 Market Research Event (TMRE). In fact, she revealed ...
Nestle Fares Poorly In Baby Food Safety Globally; Scores Low In Code Compliance: Report
When it comes to Nestle's, which is one of the biggest names in the business, progress in code compliance, the report ...