We've seen Microsoft take a light-hearted approach to Xbox marketing in the past, even trying to get involved in the memes ...

A few Batman games are their lowest price ever thanks to a new, limited-time sale live on the Microsoft Store.

Xbox fans can rest easy knowing that Microsoft doesn't intend to cut out console hardware, as Xbox CEO Phil Spencer has confirmed to Rolling Stone that ...

IHOP and Xbox are collaborating in celebration of the upcoming release of Indiana Jones and the Great Circle. Beginning on ...

Microsoft's Xbox chief, Phil Spencer, is seeking to assuage the fears of gamers who worry the company might give up on its ...

Xbox makes waves with multiple first-party studio announcements while PS5 watches from the sidelines. But at what cost?

The transition Spencer touches on has been clear for the world to see, with Xbox titles now playable on more devices than ...

Despite its new ad campaign, not all Xbox experiences are as seamless as the traditional ways of playing games.

On November 15, Xbox announced its slate of Black Friday deals in a big post on the official Xbox Wire website. Not all of ...

It is not exactly a mystery what Xbox is attempting to do with its current push for mass adoption of the Xbox brand and ...

Xbox boss Phil Spencer attempts to ease the minds of Xbox Series X and S owners who are upset over the brand's recent "This ...

Microsoft's November update for Xbox introduces AI-enhanced search, friend requests, and updated Windows app features.