With 11% share of the total digital media industry, influencer marketing is exhibiting more than 20% annual growth, finds IMR ...

In an exclusive conversation with Campaign, Tusharr Kumar explains the importance of a long-tail content strategy, the future ...

In an exclusive conversation with Campaign, OML Entertainment’s new CEO explains the importance of long-form and short-form ...

Four years ago, the menstrual hygiene brand launched its ‘It’s just a period’ campaign, which champions healthy period conversations amongst people who matter most to a young girl—her family. It aims ...

As AI-driven tools reshape global marketing strategies, Adobe sets its sights on India’s dynamic agency landscape, but will ...

At the sixth annual Snap Partner Summit, held on 17 September 2024, Snap Inc. unveiled a series of developments poised to reshape its engagement with creators and users alike. The event, which brought ...

Miami Ad School has announced the launch of the Anant Rangaswami Scholarship, a two-year programme worth INR 50 lakh, in memory of the late Anant Rangaswami, a veteran journalist and influential ...

The brand, which is witnessing a transition of its global management, is bullish on its Indian operations, six months after ...

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In an exclusive interview with Campaign, Qua co-founders Divya Agarwal and Rupanshi Agarwal explain why they chose women ...

India has shown improvement in scores for all the four sub-indices. Jobs have reported a growth of +1.1%, Current Conditions ...