Campaign Asia - Advertising, Marketing, Media, Digital, PR News …
Campaign Asia reports on an emerging media and has grown to be the authoritative voice of the media, marketing and advertising community in the asia pacific region
Advertising, Marketing, Media, Digital, PR News & more
Meta: Every connection is an opportunity Relationships with the community grows in parallel as businesses begin to expand. Meta facilitates this growth by helping people and businesses intersect, connect and grow together across its platforms.
Move and win roundup: Week of January 6, 2025 - Campaign Asia
1 day ago · Kien Eng Tan is joining McCann Worldgroup Malaysia as executive chairman immediately. Tan brings over three decades of experience leading major global agencies. Before joining McCann, he served as group CEO of Dentsu Malaysia, a role he held from 2021 until his retirement in 2023.Prior to Dentsu, he held CEO positions at Publicis Groupe and Leo Burnett Malaysia & Singapore.
Winners revealed: Best Places to Work Asia-Pacific 2024
Aug 8, 2024 · Campaign Asia-Pacific is proud to present the 2024 winners for Best Places to Work Asia-Pacific. Now in its fourth year, the awards are a benchmark for people-first practices in APAC's marketing and communications industry.
Zalora's SEA CMO Achint Setia steps down | News | Campaign Asia
4 days ago · Achint Setia, Zalora’s chief revenue and marketing officer, officially stepped down from his role on December 31, 2024, after a two-and-a-half-year tenure. Setia confirmed his departure in a LinkedIn post, expressing gratitude for his time at the company and hinting at a new chapter in India ...
‘This is not a merger of equals’: 6 marketing experts discuss the …
Dec 16, 2024 · This week, Omnicom agreed to acquire Interpublic Group (IPG), in a $13.25 billion deal that creates the world's largest advertising group, ahead of previous frontrunners WPP and Publicis Groupe. If the purchase goes ahead, planned to complete in the second half of 2025, the new Omnicom will have over 100,000 ‘expert practitioners’ to work on client projects.
News - Campaign Asia
Articles under News. Year in review: Biggest brand fails of 2024 From Apple’s cultural misstep to Bumble’s billboard backlash and Jaguar’s controversial rebrand, here’s Campaign’s take on the brands that tripped up in 2024, offering lessons in creativity, cultural awareness, and the ever-tricky art of reading the room.
Become a CampaignAsia Subscriber | Campaign Asia
Comprehensive coverage of the dynamic Asia-Pacific advertising, marketing, and media landscape, including breaking news on high-profile campaigns and brand strategies. Gain access to exclusive insights from respected thought leaders and senior marketing practitioners. This privileged access and ...
Advertising, Marketing, Media, Digital, PR News & more
Thailand, Malaysia draw M&A interest as Asian ad ... A new SI Partners' report reveals Asian advertising groups are under pressure to adapt or face acquisition—with Q3 2024 deal volumes up 7.2% and AI investments hitting $17 billion despite concerns over its reliability for agencies.
About Us | Campaign Asia
Providing insights and intelligence into the ideas, work and personalities shaping the region's marketing-communications industry, Campaign Asia-Pacific dives deeper into important subjects and presents the most compelling information that matters to businesses in the fastest-growing and most exciting communications market in the world.Campaign Asia-Pacific serves the marketing elite, those ...